Eagles Creative Agency

Unlock Your Creative Potential!

Join Eagles Creative Agency's After-School Program Today!

Deadline: Monday, February 13th, 2023 at 7PM.

 

Days
Hours
Minutes
Seconds

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Made For Students.
Building Brands For Clients.

Students will observe, learn, and participate in the creative team and focus group.

 

Concentrated Specialties

Brand Strategy

Want to make a lasting impression? Come and learn the art of branding with us.

Digital Marketing

Ready to reach the world? Join us and learn the ins and outs of digital marketing.

Web Dev. & Design

Web enthusiasts, join us and learn how to create visually stunning and user-friendly websites.

Creative Content

Come and learn the secrets of creative content principles with us at Eagles Creative Agency. Join us now, and let's make your content soar!

Creative Teamwork Meeting Discussion Ideas Concept
What we do

Eagles Creative Agency empowers high school students to explore and master the principles of branding, marketing, graphic design, photography, and web design through hands-on learning and mentorship.

Branding is the process of creating and managing the identity of a product, service or organization in order to differentiate it from competitors and establish a lasting relationship with the target audience.

 

Digital marketing is the use of digital channels to promote products, services, or brands and reach customers through the internet and mobile devices.

 

Web design is the process of creating and organizing the layout, visual elements, and functionality of a website to enhance user experience and achieve specific goals.

 

Creative content principles are all about making sure your content is interesting, unique and engaging. It's about telling a story and making it relatable to your audience. It's about finding a way to stand out in a crowded space and grab people's attention. It's about being authentic and true to yourself. It's about thinking outside the box and being creative. So, whether you're making a video, writing a blog post, or designing a website, keep in mind these creative content principles and make your content POP!

 

Project-based learning is an approach that focuses on real-world problems and challenges that require students to apply their knowledge and skills to find solutions.

Students will observe, learn, and participate in the creative team and focus group.

 

Our Mission

ECA's mission is to empower high school students to explore and master the principles of branding, marketing, graphic design, photography, and web design through hands-on learning and mentorship.

Our 2.5 months, twice-a-week after-school program is designed to ignite creativity and passion in students, while providing the skills and knowledge necessary to succeed in a competitive creative industry. We strive to create a positive and inclusive learning environment, where students can develop their talents, build their portfolios and create their own opportunities. Join us, and soar like an eagle in the world of creativity.

 

Season 1 Client

Creative Deliverables

Intentional Creativity is Required for Connecting with People.

Ideation and planning are crucial in creative services as they provide a roadmap for the creative process, ensuring that objectives are met and that the final result is effective and impactful.

 

Ideation

Planning

Bringing Creativity
To Life.

Creative content with photography and media production adds a visual element and emotion to a message, making it more engaging and memorable for the audience.

 

Photography

Video Production

Create Brand Recognition & Increase Customer Engagement.

Design and optimization go hand in hand as good design should not only be visually appealing but also functional and user-friendly, optimized for the intended audience and purpose.

 

Design

Optimize

Directed by Mr. García

Improve Your Creativity by Learning Creative Services Skills.

Students will observe, learn, and participate in the creative team and focus group.

 

Week 1

1. Welcome Sessions & Roles Presentation

The curriculum is designed to give students a well-rounded understanding of the creative industry, with a focus on hands-on learning and mentorship. The program will provide students with the skills and knowledge necessary to succeed in a competitive creative industry, while also fostering creativity, passion and a positive learning environment.

Eagle up: Elevate Your Creative Game!

- Tuesday, February 14th. (3pm-4pm) One Hour Only.
• Team Introduction, Roles and Divisions

- Thursday, February 16th. (3pm-5pm)
• Client Presentation "Project Scope", Team Presentation to Client

Week 2

2. Introduction to Branding and Corporate Identity

- Understanding the importance of branding and how it affects a business or organization
- The role of marketing in promoting a brand and reaching target audiences
- Elements of branding, including logo design, messaging, and storytelling

Eagle up: Elevate Your Creative Game!

- Tuesday, February 21st. (3pm-5pm)
• Branding, Tone/Voice, & Psychology of Color

- Thursday, February 23rd. (3pm-5pm)
• Client Zoom 1-on-1 Ideation Meeting

Week 3

3. Introduction to Digital Marketing

The role of marketing in promoting a brand and reaching target audiences
1. Define your target audience: Identify your target market, including demographics, psychographics, and behaviors.
2. Develop a digital marketing strategy: Create a plan that outlines your objectives, target audience, and key performance indicators (KPIs).

Digital Marketing: "Using digital channels to reach customers and promote products/services"

- Tuesday, February 28th. (3pm-5pm)
• 1st hour: Marketing introduction • 2nd hour: Client Zoom meeting 1-on-1
- Thursday, March 2nd. (3pm-5pm)
• Logo Design in Illustrator & Style Scape Research & Development/Design in Photoshop

Week 4

4. Logo Design & Corporate ID

The role of marketing in promoting a brand and reaching target audiences
1. Define your target audience: Identify your target market, including demographics, psychographics, and behaviors.
2. Develop a digital marketing strategy: Create a plan that outlines your objectives, target audience, and key performance indicators (KPIs).

A Logo Is a visual representation of a brand and it plays a crucial role in creating instant recognition and establishing trust.

- Tuesday, March 7th. (3pm-5pm)
• Logo Design and Style Scape Design
- Thursday, March 9th. (3pm-5pm)
• Logo Design & Style Scape Presentation to Client via Zoom

Week 5

5. Logo Revision Design

The logo design revision process typically involves: - Initial concept and design presentation
- Client feedback and revisions
- Design revisions based on feedback
- Final design presentation and approval
- Final files delivery with "Brand Style Guide"

Logo Final Submission

- Tuesday, March 14th. (3pm-5pm)
• Logo Design and Style Scape Design updates
- Thursday, March 16th. (3pm-5pm)
• Presentation to Client via Zoom/or in Person

Week 6

6. Web Design Introduction

Web design is the process of creating and organizing the layout, visual elements, and functionality of a website to enhance user experience and achieve specific goals. It involves various elements such as layout, color schemes, typography, images, and other multimedia, as well as the creation of a website's navigation and structure. Aimed to create visually appealing and user-friendly websites that are optimized for search engines and mobile devices.

Building Web Tool with Word Press

- Tuesday, March 21st. (3pm-5pm)
• Domain Name, Hosting, Email Set-up, WordPress Introduction
- Thursday, March 23rd. (3pm-5pm)
• WordPress Implementation, Online Tools, Templates, and Customization.

Week 7

7. Web Content and Functionalities

This web design process is focused on using the WordPress platform, which provides a user-friendly interface and a wide range of customizable design and plugins, to create a professional and fully-functional website.

Step-by-Step Web Design Process Using WordPress Platform:

Tuesday, March 28th. (3pm-5pm)
- Define the goals and objectives: Meeting with Client. (FORM)
Thursday, March 30th. (3pm-5pm)
- Research the industry, competition, and target audience to gather information that will inform the design and development of the website.

Week 8

8. Create Custom Web Design: Organize Content

- Customize the theme to reflect the branding and style of the website, including the logo, color palette, typography, and imagery.
- Install and configure necessary plugins: Install and configure any necessary plugins, such as forms, contact, e-commerce, and security.
- Create and organize the content: Create and organize the content of the website, including text, images, and videos, using the WordPress editor.

Organize Web Content

Tuesday, April 4th. (3pm-5pm)
- Gather content and images from form
Thursday, April 6th. (3pm-5pm)
- Web Design & Development

Week 9

9. Corporate Photoshoot

A corporate photoshoot on-site for a clothing store typically involves taking photographs of the store's clothing, accessories and other merchandise in a professional manner to be used for marketing and promotional purposes. This can include product shots, mannequin shots, and lifestyle shots of models wearing the clothing in the store's environment. The photoshoot will be directed by a ECA students/photo team. The final images will be edited and retouched to enhance their quality and will be made available for use on the store's website, social media channels and other marketing materials.

On Location Photoshoot

Tuesday, April 11th. (3pm-5pm)
- On-Stite Corporate Photoshoot

Thursday, April 13th. (3pm-5pm)
- Back to Studio "MC" for photo selection and retouching.

Week 10

10. Upload Images, Test, & Optimize Website

- Test and optimize: Test the website on different devices and browsers, and optimize the website for speed and search engines.
- Launch the website: Launch the website and make sure that all necessary settings and configurations are in place before going live.

Photo Upload, Test, & Optimize

Tuesday, April 18th. (3pm-5pm)
- Gather content and images from form

Thursday, April 20th. (3pm-5pm)
- Transferring Web content to new hosting

Week 11

11. Client Presentation & New Website Launch

- Tuesday, April 25th. Meeting with Client: Website Presentation
- Thursday, April 27th. Before going live, we must validate that all relevant settings and configurations are in place.

New Website Launch Completed!!!!!!!

Congratulations for the entire Eagles Creative Agency, Eastern Christian Directors, Management, Staff for their full support, & for DITTOS Team Your Trust On Us!

Hi, EC Creators and Future Entrepreneurs!

I Am Fernando GarcÍa

Art Teacher at Eastern Christian High School

With two decades of television production, journalism, advertising design, digital marketing and customer experience expertise, I helped build and grow over 100 companies. In the constantly changing field of digital marketing, it is my mission to provide individuals and small businesses with the skills to master the critical tactics and strategies that will drive their business growth and personal brand.

 

Frequently Asked Questions.
FAQ:

By joining Eagles Creative Agency's after-school program, students will not only learn the principles of branding, marketing, graphic design, photography, and web design, but also how to apply these skills to building their own personal brand. By developing their own personal brand, students will have a better chance of standing out in the job market and in the creative industry. By understanding the basics of branding and marketing, students will learn how to effectively communicate their unique value proposition and differentiate themselves from others in the industry.

Additionally, students will also learn the importance of continuous creative content creation. This is essential in today's digital age as it allows them to maintain an online presence and to keep engaged with their target audience. By creating and sharing valuable content regularly, students will be able to build a following, increase their visibility and establish themselves as thought leaders in their field.

Moreover, students will also have the opportunity to work on real-world projects and collaborate with other students in a team-based environment. This will help them learn how to work in a professional setting, and give them the chance to apply their skills and knowledge to real-world challenges.

 

The program's goals are to ignite creativity and passion in students, while providing the skills and knowledge necessary to succeed in a competitive creative industry. The objectives of the program are to empower students to explore and master the principles of branding, marketing, graphic design, photography, and web design.

 

Our lecturers are industry specialists with substantial experience in their fields. They are excited about teaching and are dedicated to providing kids with a positive and God-centered learning environment.

 

The program is typically 2.5 months long and meet twice a week after school. 

 

Eagles Creative Agency After-School Program is for Eastern Christian Students, Alumni, and Faculty.

There are no prerequisites for the program, however, students should have an interest in the creative industry and be willing to learn and engage.

 

It depends on the students needs. The program offers volunteer time or Wings Program credits. ECA is an enrichment program designed to help students enhance their creative skills and portfolios.

 

The Eagles Creative Agency After-School Program is currently FREE. 😊

 

Eagles Creative Agency (ECA) is committed to protecting the privacy of its high school students and their parents. We understand the importance of maintaining confidentiality and we take the protection of personal information very seriously.

ECA collects personal information from students and parents for the purpose of enrolling and administering the program, as well as for communication purposes. This information may include, but is not limited to, name, address, phone number, email address, and date of birth.

We will use the personal information collected for the following purposes:

  • To contact students and parents regarding program information and updates
  • To register students for the program
  • To create and maintain student records
  • To provide information about other programs and services offered by ECA
  • To comply with legal and regulatory requirements

ECA will not share personal information with any third parties, except as required by law or as necessary to provide the program.

 

Eastern Christian School staff provides guidance and mentorship throughout the program. Students will work on real-world projects under the supervision and guidance of experienced professionals. The staff will provide feedback, direction and support to help students achieve their goals and develop their skills. They will also be available to answer any questions and provide advice on how to navigate the creative industry.

 

Unlock Your Creative Potential!

Join Eagles Creative Agency's After-School Program Today!

Days
Hours
Minutes
Seconds

Deadline: Monday, February 13th, 2023 at 7PM.

 

EC Student Registration Form

Deadline: Monday, February 13th, 2023 at 7PM.